Which Apple Watch should I buy on Black Friday?

The right Apple Watch depends on your budget. The Apple Watch SE 3 is the most affordable option, covering fitness basics, crash detection and fall detection. The Series 9 and Series 10 add ECG at meaningful savings when refurbished. The Series 11 adds 5G on supported models and networks, up to 24-hour battery, hypertension notifications (also available on Series 9 and later with watchOS 26), and up to 2x more scratch-resistant Ion-X glass on aluminum models. For rugged use, the Ultra 2 offers extended battery and a hardened build. Series 11 and SE 3 require an iPhone 11 or later; compatibility differs for older generations. Find your fit across our Black Friday Apple deals.

What's the difference between Apple Watch SE 3 and Series 11?

Both the Apple Watch SE 3 and Series 11 run the same S10 chip and the latest watchOS, so performance is identical. The difference is in health depth and connectivity. Apple Watch SE 3 health features: heart rate, crash detection, fall detection, emergency SOS, sleep tracking. Connectivity and build: Wi-Fi, Bluetooth, optional cellular. Apple Watch Series 11 health features: adds ECG and hypertension notifications (wellness purposes only, not for diagnosis). Connectivity and build: 5G cellular on supported models and networks, up to 24-hour battery, up to 2x more scratch-resistant Ion-X glass on aluminum models. The SE 3 is the smart choice for everyday fitness. The Series 11 suits users who want deeper health monitoring and cellular independence.

How much does a refurbished Apple Watch cost on Black Friday?

Refurbished Apple Watch prices on Back Market vary by model, generation and condition grade, but every option costs less than its new equivalent. Older models like the Series 7 and Series 9 tend to offer the biggest savings, while the Series 11 and Ultra 2 sit at a higher price point even refurbished, reflecting their newer hardware. Condition grades also affect price: Fair: Visible scratches, scuffs, or small dents may be present, but they do not affect the device’s functionality. Good: light signs of use, such as small micro-scratches that are generally only visible up close. Excellent: with only very minor wear that is difficult to notice during normal use. Premium: near-new appearance with virtually no visible signs of use Black Friday widens the selection available across generations, from the SE 3 to the Ultra 2.

Is buying a refurbished Apple Watch worth it?

Yes, a refurbished Apple Watch from Back Market is a genuinely smart buy. Every device goes through an up to 100-point quality inspection, comes with a 1-year commercial warranty, and includes 30-day returns, subject to our returns policy. Each watch runs the latest watchOS version supported by its model, with no functional compromise. Many Apple Watch bands are cross-compatible by case size, so check the watch and band dimensions before buying. You pay less than new. The watch does exactly the same thing. Completing your Apple setup? Black Friday AirPods deals are worth a look too.

Does buying a refurbished Apple Watch help the environment?

Yes. Buying a refurbished Apple Watch extends the life of an existing device, reducing the e-waste and manufacturing emissions tied to producing new electronics. Since 2014, Back Market customers have collectively helped avoid 2.2 million tons of CO2e across devices sold on the platform, based on Back Market's calculations using the ADEME 2022 methodology. Choosing refurbished is one of the most direct actions a consumer can take to lower their personal tech footprint.

Black Friday Apple Watch deals

Name: Black Friday Apple Watch deals: refurbished for less
Brand: Back Market
Price: 343 USD
Availability: InStock
Rating: 4.37 (16983 reviews)

The countdown to Black Friday is on. Head into November for Back Market deals on refurbished Apple Watch Series 11, Series 10, SE 3 and Ultra 2. Can't wait? Shop quality-checked Apple Watches at great prices today, all backed by a 1-year seller warranty....

Black Friday is coming...

We're working on it !

Black Friday deals, before everyone else

Our Black Friday deals on refurbished tech go live on November 1st. Sign up and we'll send them straight to you.

5 products

Free 1-year warranty included

Device repair or replacement on us for all devices.

Apple Watch Series 11

(12)

Starting at

Refurbished price:$343.00

Versus $589.00 new

+3 more colors

Apple Watch Ultra 2

(187)

Starting at

Refurbished price:$396.00

Versus $899.00 new

Smart Essentials

Apple Watch Series 8

(829)

Starting at

Refurbished price:$149.00

Versus $599.99 new

+2 more colors

Apple Watch Series 9

(499)

Starting at

Refurbished price:$202.00

Versus $440.00 new

+3 more colors

Smart Essentials

Apple Watch Series 7

(1,435)

Starting at

Refurbished price:$170.74

Versus $539.99 new

+4 more colors

Technology

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To celebrate Valentine's Day 2026, the writer Christopher Mitchell reflects on falling in love with his future wife through BlackBerry Messenger.

Customer reviews for Black Friday Apple Watch deals

Overall rating

16,983 verified reviews

Rating details

Appearance
4.3/5
Overall performance
4.3/5
Packaging
4.5/5
Shipping
4.6/5

Reviews

Victor M.
Verified purchase
Reviewed 9/10/26, United States.
⭐⭐⭐⭐⭐ Excellent Purchase – Apple Watch Series 10 I ordered an Apple Watch Series 10 from Back Market, which was listed as being in “Fair” condition, so I had reasonable expectations. However, I was pleasantly surprised when it arrived—it was in perfect condition! It looked great, worked flawlessly, and was much better than I expected based on the condition rating. The watch was well packaged, arrived in excellent shape, and the overall experience was smooth and satisfying. I’m extremely happy with my purchase and would definitely recommend Back Market to anyone looking for quality refurbished electronics at a great value. I will certainly consider buying from them again! 👌🏽 5 stars well deserved!
Apple Watch Series 10 (2024) GPS 46 mm - Aluminium Silver - Sport band Blue
Apple Watch Series 10 (2024) GPS 46 mm - Aluminium Silver - Sport band Blue
See item
Condition
Fair
Purchased
8/18/26
Oleg B.
Verified purchase
Reviewed 3/17/26, United States.
I recently purchased a refurbished Apple Watch Ultra 2 and I'm genuinely impressed—it's been an excellent buy! The watch arrived in very good condition overall. The titanium case looks sharp with no noticeable scratches or dents, the crystal-clear display is pristine, and both the Digital Crown and side button feel smooth and responsive, just like new. The whole unit gives off that premium, rugged Ultra vibe without any signs of heavy prior use. What really stands out is the battery health at 97%—that's outstanding for a refurbished unit! It easily lasts a full day (and often into the next) with heavy GPS tracking, workouts, notifications, and always-on display enabled. The only minor suggestion I'd make to the reseller is to include information about whether the previous owner was a smoker or non-smoker. Even though this particular watch has zero odor or residue issues (it smells completely clean and fresh), knowing that detail upfront would help buyers who are extra sensitive to any potential lingering smells make a more confident choice. Overall, highly recommended! If you're looking for a top-tier rugged smartwatch at a better price point without sacrificing much (if any) performance or condition, this refurbished Apple Watch Ultra 2 is a fantastic option. Great value and I'm thrilled with it. 5 stars!
Apple Watch Ultra 2 (2023) GPS + Cellular 49 mm - Titanium Natural Titanium - Alpine loop Blue
Apple Watch Ultra 2 (2023) GPS + Cellular 49 mm - Titanium Natural Titanium - Alpine loop Blue
See item
Condition
Premium
Purchased
3/3/26
Slava V.
Verified purchase
Reviewed 7/9/26, United States.
The watch arrived quickly and was packaged well. After inspecting it, I found only one tiny cosmetic imperfection that was barely noticeable, which was impressive considering it was listed in excellent condition. My biggest concern was the battery life since it was a refurbished device, but it exceeded my expectations. I was able to get about 2½ days of use on a single charge, compared to Apple’s advertised 36 hours. Overall, I’m very happy with the watch and the money I saved. The included watch band was an aftermarket band, but it was surprisingly decent and exactly what I expected for a refurbished purchase.
Apple Watch Ultra 2 (2024) GPS + Cellular 49 mm - Titanium Black - Trail loop Black
Apple Watch Ultra 2 (2024) GPS + Cellular 49 mm - Titanium Black - Trail loop Black
See item
Condition
Excellent
Purchased
6/5/26
Angel A.
Verified purchase
Reviewed 6/28/26, United States.
⭐⭐⭐⭐⭐ Absolutely flawless — feels brand new! I was a little hesitant to buy a refurbished Apple Watch, but Back Market completely blew me away. I ordered the Apple Watch SE 3, and honestly, if it didn't come in a generic box, I would have sworn it came straight from Apple. The screen is pristine, the battery health is excellent, and it functions perfectly. Saving a chunk of cash while getting a device that looks and operates like it's brand new is a massive win. Shipping was fast and the packaging was super secure. I'm officially hooked on buying refurbished now. Highly recommend!
Apple Watch Series SE 3 (2025) GPS + Cellular 44 mm - Aluminium Midnight - Sport band Black
Apple Watch Series SE 3 (2025) GPS + Cellular 44 mm - Aluminium Midnight - Sport band Black
See item
Condition
Excellent
Purchased
6/19/26
Rebecca R.
Verified purchase
Reviewed 7/3/26, United States.
As a first timer purchasing a refurbished device I will say hands down the best decision I’ve made. I made sure to buy excellent condition and I feel like I purchased a brand new one. No scratches or dents. Works amazing and I'm able to use every app on it.
Apple Watch Series 10 (2024) GPS + Cellular 42 mm - Aluminium Rose Gold - Sport loop Red
Apple Watch Series 10 (2024) GPS + Cellular 42 mm - Aluminium Rose Gold - Sport loop Red
See item
Condition
Excellent
Purchased
6/25/26
Benjamin R.
Verified purchase
Reviewed 6/18/26, United States.
I loved how I almost looked brand new but after I cleaned it up, I can’t tell a difference between a new one and mine. The one bonus to it was I know that this Apple Watch Ultra 2 was from overseas because the blood oxygen sensor works where if it was from the United States I wouldn’t have that feature
Apple Watch Ultra 2 (2023) GPS + Cellular 49 mm - Titanium Natural Titanium - Trail loop Black
Apple Watch Ultra 2 (2023) GPS + Cellular 49 mm - Titanium Natural Titanium - Trail loop Black
See item
Condition
Fair
Purchased
6/4/26
Alejandra V.
Verified purchase
Reviewed 7/30/26, United States.
I loveeeee my Apple Watch! I had been wanting one for a while since I’m in the gym 5x a week and wanted to keep track of my progress. It’s been super useful for daily use as well. Great condition and looked brand new out the box. Minimal scratches that are barely noticeable .
Apple Watch Series SE 2 (2022) GPS 40 mm - Aluminium Silver
Apple Watch Series SE 2 (2022) GPS 40 mm - Aluminium Silver
See item
Condition
Good
Purchased
7/15/26
Nevaeh R.
Verified purchase
Reviewed 3/14/26, United States.
I bought the Apple Watch Series 6 in excellent condition, and it truly lives up to that description. The watch arrived in great shape, it feels brand new. Everything works perfectly, performance is smooth, and the battery life is exactly what I expected.
Apple Watch Series 6 (2020) GPS + Cellular 44 mm - Aluminium Space Gray - Sport band Black
Apple Watch Series 6 (2020) GPS + Cellular 44 mm - Aluminium Space Gray - Sport band Black
See item
Condition
Excellent
Purchased
2/27/26
Ulises P.
Verified purchase
Reviewed 2/26/26, United States.
Everything was perfect from start to finish. The Apple Watch Ultra arrived in great condition, exactly as described. It works flawlessly, the battery life is strong, and the cosmetic condition is very well maintained. Setup was quick and easy with no issues at all. I’m very satisfied with this purchase and would definitely buy again. Highly recommended!
Apple Watch Ultra (2022) GPS + Cellular 49 mm - Titanium Natural Titanium - Ocean band Black
Apple Watch Ultra (2022) GPS + Cellular 49 mm - Titanium Natural Titanium - Ocean band Black
See item
Condition
Good
Purchased
1/28/26
Sheri A.
Verified purchase
Reviewed 6/8/25, United States.
I honestly was going to order my Apple Watch in Excellent condition and somehow forgot to choose that amd ordered whatever the default is for their system. Well let me just say. I love my new refurbished watch! You would not be able to tell that it is used or refurbished at all. Maybe a few minor very minor screen rubs. You have to look really close under a microscope to see them. Ot runs great. The battery life is wonderful which was one of my biggest concern’s. I will never again purchase brand new electronics if they are available on this site. They are just as good as a new Device. If you are thinking about buying an Apple Watch from back market don’t hesitate. You will be very pleased when you get your Watch.
Apple Watch Series 7 (2021) GPS 41 mm - Aluminium Starlight - Sport band Black
Apple Watch Series 7 (2021) GPS 41 mm - Aluminium Starlight - Sport band Black
See item
Condition
Excellent
Purchased
5/22/25

Cheapest vs Most expensive Apple watch. How Close Are They ?

The right Apple Watch depends on your budget. The Apple Watch SE 3 is the most affordable option, covering fitness basics, crash detection and fall detection. The Series 9 and Series 10 add ECG at meaningful savings when refurbished. The Series 11 adds 5G on supported models and networks, up to 24-hour battery, hypertension notifications (also available on Series 9 and later with watchOS 26), and up to 2x more scratch-resistant Ion-X glass on aluminum models. For rugged use, the Ultra 2 offers extended battery and a hardened build. Series 11 and SE 3 require an iPhone 11 or later; compatibility differs for older generations. Find your fit across our Black Friday Apple deals.
Both the Apple Watch SE 3 and Series 11 run the same S10 chip and the latest watchOS, so performance is identical. The difference is in health depth and connectivity.
Apple Watch SE 3 health features: heart rate, crash detection, fall detection, emergency SOS, sleep tracking. Connectivity and build: Wi-Fi, Bluetooth, optional cellular.
Apple Watch Series 11 health features: adds ECG and hypertension notifications (wellness purposes only, not for diagnosis). Connectivity and build: 5G cellular on supported models and networks, up to 24-hour battery, up to 2x more scratch-resistant Ion-X glass on aluminum models.
The SE 3 is the smart choice for everyday fitness. The Series 11 suits users who want deeper health monitoring and cellular independence.
Refurbished Apple Watch prices on Back Market vary by model, generation and condition grade, but every option costs less than its new equivalent. Older models like the Series 7 and Series 9 tend to offer the biggest savings, while the Series 11 and Ultra 2 sit at a higher price point even refurbished, reflecting their newer hardware. Condition grades also affect price:
Fair: Visible scratches, scuffs, or small dents may be present, but they do not affect the device’s functionality.
Good: light signs of use, such as small micro-scratches that are generally only visible up close.
Excellent: with only very minor wear that is difficult to notice during normal use.
Premium: near-new appearance with virtually no visible signs of use
Black Friday widens the selection available across generations, from the SE 3 to the Ultra 2.
Yes, a refurbished Apple Watch from Back Market is a genuinely smart buy. Every device goes through an up to 100-point quality inspection, comes with a 1-year commercial warranty, and includes 30-day returns, subject to our returns policy. Each watch runs the latest watchOS version supported by its model, with no functional compromise. Many Apple Watch bands are cross-compatible by case size, so check the watch and band dimensions before buying. You pay less than new. The watch does exactly the same thing.
Completing your Apple setup? Black Friday AirPods deals are worth a look too.
Yes. Buying a refurbished Apple Watch extends the life of an existing device, reducing the e-waste and manufacturing emissions tied to producing new electronics. Since 2014, Back Market customers have collectively helped avoid 2.2 million tons of CO2e across devices sold on the platform, based on Back Market's calculations using the ADEME 2022 methodology. Choosing refurbished is one of the most direct actions a consumer can take to lower their personal tech footprint.

Read our guides

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Black Friday Apple Watch deals: refurbished Series 7 to Ultra 2, ready to shop

This page brings together refurbished Apple Watch deals across the full range, from the Apple Watch Series 7 to the latest Series 11, plus the SE 3 and rugged Ultra 2. Every watch listed is quality-checked and sold at Back Market's standard refurbished price, already lower than its new equivalent, whether or not a Black Friday-specific promotion is live on that model. As November approaches, selected watches will be flagged with a live countdown: these are the flash deals and time-limited offers reserved specifically for Black Friday.

An Apple Watch is only the beginning. For those hunting for a smartphone upgrade, our Black Friday iPhone deals showcase the entire lineup at standard refurbished prices. iPad enthusiasts can explore curated Black Friday iPad deals, while laptop seekers will find quality-checked savings on the Black Friday Mac deals page. Complete your ecosystem with Black Friday AirPods deals for wireless audio.

How to shop smart for Black Friday Apple Watch deals

Compare the whole Apple range in one place before settling on a single watch.
Check case size and band compatibility before buying: not every band fits every generation, so measure your wrist and confirm dimensions first.
Pair your Apple Watch with a refurbished iPhone, iPad or AirPods this Black Friday for a complete Apple upgrade.
Watch for flagged flash deals rather than assuming every listing is discounted: Back Market's standard refurbished pricing already beats new, all year round.
Sign up for Back Market's newsletter to hear about flash deals as soon as they land on 1 November.

When do Black Friday Apple Watch deals go live?

Selected flash deals and limited-time offers land through November and into Black Week. Outside that window, every Apple Watch on this page stays available at Back Market's standard refurbished price, a straightforward way to get a Series 9, Series 10 or Ultra 2 for less than its new equivalent, any day of the year.

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Black Friday Apple Watch deals

Black Friday is coming...

Black Friday deals, before everyone else

Apple Watch Series 11

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How I fell in love through BlackBerry Messenger | Back Market

Reviews

Reviews

Victor M.

Oleg B.

Slava V.

Angel A.

Rebecca R.

Benjamin R.

Alejandra V.

Nevaeh R.

Ulises P.

Sheri A.

Cheapest vs Most expensive Apple watch. How Close Are They ?

Which Apple Watch should I buy on Black Friday?

What's the difference between Apple Watch SE 3 and Series 11?

How much does a refurbished Apple Watch cost on Black Friday?

Is buying a refurbished Apple Watch worth it?

Does buying a refurbished Apple Watch help the environment?

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