Best MacBook Black Friday Deal

MacBook and MacBook Air Black Friday Deals in 2023

Updated Oct 16, 2023 - When is the best time to buy an Apple MacBook? You'll find the best MacBook Black Friday or Cyber Monday deals in 2023 right here on Back Market. Get up to 35% off retail price on the latest MacBook and MacBook Air models now and any other time of the year.

Black Friday MacBook and MacBook Air deals in 2023: what to expect

Look no further for the best deals on MacBook and MacBook Air this year for Black Friday. Back Market has you covered with discounts of up to 35% on the latest MacBook models. But if you want to shop from other popular retailers, you can expect many of the same MacBook sales that we saw in 2022.

For example, PC Mag reported sales of up to 20% on the MacBook Air last year including the MacBook Air 13" M1 for $799 - Not bad, but Back Market currently has that same model available starting at $646 or 35% compared to Apple's retail price.

The MacBook Air M2 chip will likely have the same type of pricing as well, if not with slightly better sales than 2022 in anticipation of the M3 chip release. Last year we saw deals like Best Buy listing the MacBook Air 13" M2 for $1,049 from the original $1,199. A modest, but respectable 12.5% discount. Alternatively, Back Market already has the same model starting at $859 or 22% off current retail price, which will likely beat most big retailer Black Friday deals this year.

Of course, if you're just looking to spend the least amount and still get a quality MacBook, you can take a look at some of the standard MacBook models. The latest one was released in 2017, but is still a very serviceable laptop. Back Market has the MacBook (2017) starting at $250.

MacBook Model

Apple Retail Price*

Back Market Starting Price**

MacBook Air 13" M1


$646 (35% off)

MacBook Air 13" M2


$859 (22% off)

MacBook Air 15" M2


$1,099 (15% off)

MacBook (2017)



*Prices found on as of Oct 2023

**Prices on as of Oct 2023

Why buying refurbished can get you the best MacBook deal this Black Friday

If a deal looks too good to be true, it can make buyer's hesitant to trust it especially during the Holiday season. This Black Friday you can shop for a refurbished MacBook on Back Market with confidence knowing that you're getting a great deal on a device that performs like new.

Back Market has a really strict screening process to ensure that each of our devices perform to the high standard of a new product. We back all our products with free standard shipping, a 30-day money-back guarantee, and a 1-year warranty for added peace of mind.

Watch below and see how even expert Apple Geniuses can't tell the difference between our refurbished products and new ones:

Black Friday sales on MacBook Air vs MacBook Pro

If you can't decide between a MacBook Air and MacBook Pro and waiting for Black Friday deal prices to help make your decision, then maybe we can help. If your goal is to spend the absolute least on a MacBook purchase, then you're best off buying a MacBook Air sale and as we mentioned above, you can currently get the MacBook Air 13" M1 from Back Market for 35% off or just $646.

A 35% discount might just be one of the biggest ones you can find on any retailer this Black Friday, but if you're looking for the biggest $ savings, then your best bet is to buy a MacBook Pro deal.

Right now, you can get the MacBook Pro 13" M2 for $975 (-25% discount) on Back Market. So you can still find an incredible laptop for under a grand, but you're still going to be paying about $300 more for a MacBook with an upgraded chip processor.

Bottom line: you'll find deals on both, but it comes down to how much you're willing to spend.

Is Black Friday the best time to buy a MacBook?

Generally, most shoppers are going to wait til the holidays to find door busters and large discounts from the biggest retailers. While it's true that on average, you're going to find more MacBook sales during November and December, it doesn't necessarily mean that it's the best time to buy.

If you're okay with a MacBook that's 1 or 2 generations older and you've discovered that refurbished electronics perform the same as new, then you don't need to wait for Black Friday or Cyber Monday to get the best MacBook deal. Let all the other shoppers stress about finding the best deal on the newest MacBook or stand in lines to save a few dollars. Instead, you can shop on Back Market at a time that suits you to find awesome MacBook prices of up to 35% or more.

How do I find the best MacBook deals on Black Friday?

Black Friday is always somewhat of a consumer competition to find the best price and score a deal quickly. This can definitely be stressful (especially if you’re shopping in person) and there’s always a concern that the MacBook that you’ve been waiting for all year gets sold out or the price was raised again. To ensure you get the best MacBook price, here are some tips:

  • Know exactly which MacBook you want: Do your research beforehand and come prepared during the week of Black Friday to search for exactly what you want. You should filter down your offers to a select few options and be able to make a decision much quicker.

  • Don’t sit around for a better deal to come: If you see a great price for the MacBook you’ve been looking at, then don’t hesitate to buy. Either way you’re going to save money and waiting for an extra 5% discount that may not even happen will just cause you unneeded stress.

  • Research early and decide early: Stay on top of your research and know when retailers are planning to release their deals. As we mentioned before, the deals have started earlier and earlier over the years, so don’t be afraid to pull the trigger on a purchase before Black Friday weekend.

Having said all of the above, the best and least stressful option for finding a MacBook on Black Friday is to buy a refurbished MacBook from Back Market whenever is best for you. Our prices are already cheaper than new retail pricing, and you’ll get a 30-day money-back guarantee and a 1-year warranty with any purchase.

Miguel G.

Written by Miguel G.,  Sr. Tech Copywriter (US)

Miguel is always looking for new ways to provide unique perspective on popular tech and has taken his writing to the refurbished industry to promote sustainability. Outside of creating content, you might find him travelling the globe, coaching a fitness class, or cheering on his favorite sports teams (Go Dolphins!)

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